The company was initially formed in November 2007 as Elink Schuurman Ceylon Private Limited as a partnership with L. Elink Schuurman Thee BV.

With the partners both coming from a work background of two reputed Dutch companies with a trading history of over 200 years each of the two companies, the objective was to use their collective strengths and the experience of over 35 years individually in the tea trade to form a partnership that would lead to the establishment of a company upholding strict moral and ethical values. It was also empowering a dedicated, young and enthusiastic staff to trade tea worldwide and build partnerships for mutual benefit with the leading tea importers in the world.